As the demands increase to have instant, constant and effective presences across all your marketing channels from web and mobile through to eMarketing, SMS marketing and importantly Facebook and Twitter, today's companies require a new approach. With just one tool, Jentla lets you publish and manage content across all your channels with ease.

Background:

UroToday is an online information portal that provides urologists, healthcare industry professionals, and patients with detailed information about myriad urology best practices. It provides a cost efficient alternative to expensive medical journals through its large library of content. Launched in 2003, UroToday has since become the world’s leading source of content for urologists and other practitioners who are managing urological symptoms and diseases. Doctors and other individuals throughout the world use the site to access information that is either otherwise inaccessible or economically not viable. With treatments and diagnosis techniques changing constantly, the site strives to give visitors the latest information that is simply not readily available anywhere else.

It may be a bit out of style, but it is certainly not out of here. Email marketing still has some clear advantages over the new ways of online advertising. In fact, there is more to email than many might think. A new report published by Custora shows that email crushes social media marketing when it comes to increasing sales. Over the last four years, the number of customers acquired by email has quadrupled, reaching 7 % over the past two years. In comparison, Facebook and Twitter have barely registered any sales in the same period of time.