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Suits all business sizes

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Written by Super User
20 April 2012
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Whether you are a micro, small, medium or enterprise size business, Jentla Marketing Hub is a next generation online marketing tool to manage all your marketing channels. As you grow, you can add new features.

  • Basic suits for getting started online for micro to small business. Also for experimental and short term initiatives.
  • Power suits established small businesses wanting to manage their marketing channels more effectively.
  • Premium suits small and medium business wanting to integrate with their CRM or internal systems to grow leads and build personalised online experiences.
  • Enterprise suits medium and large enterprises. This version includes additional modules to support multisite for branch operations or franchises. Enterprise has been tested to scale to 10,000 websites

 

It may be video, this time

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07 December 2012
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Social media has started to loose ground, some marketing bloggers say. In the sense that, with every new user added to the millions already existing, you can't really differentiate right from wrong anymore. Cannot, if you're a company and handle hundreds or thousands of subscribers, which are not often paying attention to what you have to say.

“I would suggest that building a Facebook community and a fan base for a small business is now bordering on being too costly”, says marketing mag author, Simon Dell. Considering the problem from the other end, users report too much advertising on social media. Yup, some accounts are filled with spam messages, no wonder that, even though you might like a page, you can't always follow its activity. But, on this subject, check out this Sonia Simone interesting blog post.

 

Video advert mania

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15 May 2013
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More than words, or still images, videos can capture the most out of anything. Given their amazing power to illustrate life, these are the most appreciated forms of advertising, viewed and bought by more and more online visitors every year.

Given a choice, users would more rapidly watch a 20 second clip then read a 20 word phrase. It's just the way our minds work – our visual system is more likely to recognize moving objects, which stand out distinctly, even against moving background, explains professor Joseph S. Lappin, in an article for the journal Nature.

Considering our natural ability to watch moving images, but also to quickly adapt to the amount of information available, it is no wonder video ads are everywhere now, reaching over 50 % of the US population in the past 12 months.

 

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